Women in Business Organization Presents Awards to Martens and Baker at Annual Luncheon | News


Dr. Jessica Martens, Broadway Dental Partner at Denison, received the Emerging Woman in Business Award, and Mindi Baker, CEO of Eventide Senior Living Community, received the Business Woman of the Year Award at the Women in Business Luncheon Wednesday at Stables at Copper Ridge.

The luncheon is an event of the Women in Business Impact Organization which is part of the Chamber & Development Council of Crawford County (CDC).

The Emerging Woman in Business award is given to a woman who has taken on a new leadership role or started a new business and has had a significant impact on the community.

Martens was nominated by Jessica Garcia.

Martens, a native of West Point, Nebraska, began her career as a dentist in 2013 and in 2018 became a partner at Broadway Dental.

The nomination submitted by Garcia indicates that Martens decided to start his professional career at Denison to fill a need in the community.

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She is the first bilingual dentistry professional in the community. His fluency in English and Spanish helps Broadway Dental reinforce its commitment to serving the entire community.

Here are other statements made in Martens’ nomination.

• Martens immersed herself and her family in the community through service and volunteerism. She is rarely seen without a warm smile on her face and beaming with positivity wherever she goes.

• She and her husband, Zack, enjoy exploring all that the Denison community and region has to offer with their children.

• She has volunteered countless hours for various organizations and events including the Norelius Community Library Board, RAGBRAI, Tri City BBQ Fest, and Women in Business Impact organization.

• Her family is actively involved in community benefit activities, particularly through St. Rose of Lima Catholic Church in Denison where she is a member of the school committee.

• Martens recently worked alongside her husband and other partners to bring scooters to the community.

• She is a busy mother and a professional businesswoman who is always ready to lend a hand.

• Martens is a member of numerous dental organizations, including the American Dental Association, Sioux City Dental Society, International Dental Implant Association, Academy of General Dentistry, and Iowa Dental Association.

The “Businesswoman of the Year” award celebrates the achievements of an outstanding Crawford County woman who has made a significant impact in business and in the community over the past few years, who also participates in volunteer activities and generously devoted her time to a cause greater than herself.

Baker was nominated by Tonya Eller.

Eller’s appointment indicates that the passion and determination Baker instilled in her team led them to accomplish one of Crawford County’s biggest projects in recent years – Gracewell, a newly opened skilled nursing facility on the Eventide campus.

“This achievement transformed the way long-term care services are provided and changes the perception of a nursing home,” Eller wrote in her nomination. “The Gracewell facility has had a positive impact on seniors in our community, not just today, but for years to come.”

The nomination also said the following about Baker.

• She spent valuable time away from family and friends to initiate, plan and guide the Gracewell process, which is a major investment in the community. She has worked extremely hard to facilitate the growth of her organization by leading industry leading development and hiring valuable team members to ensure the process runs smoothly.

• Baker is a busy mother of two, and she and her husband are actively involved in school and extracurricular activities for their children.

• Baker has sacrificed a great deal of his time to move things forward personally and commercially.

• She was referred to a person who reaches out and turns everything in her path into gold.

• She has given so many people the ability to believe that they can be useful and gives others the confidence to use their talents to shine. She encourages everyone around her and makes others feel truly special and appreciated.

Baker served as business office manager and then director at Eventide before becoming CEO.

“She has always maintained the organization she leads in a four or five star rated establishment. She is a former board member of Leading Age lowa and was recently invited to serve on a panel to visit lawmakers in Washington, DC,” the nomination narrative reads. “Not only did she successfully lead a team through a thorough transition, but she did so during one of the most difficult times we have experienced in our lives.

“Her focus was to keep all staff and customers safe, as the pandemic created challenges at almost every level involved in the innovative project she was leading. She faced the challenges of serious illness and death, vaccination issues, testing challenges, COVID employment guidelines, government mandates and isolation from family and friends to name a few. some of the obstacles she led her team to overcome.


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